The New Complementarity Matrix of 7 Responsibilities of a Company: Toward a CSR-Oriented Marketing
*** This article focuses on the innovative CSR-focused “Complementarity Matrix of 7 Responsibilities of a Company.” The French Marketing Association...

Santo Ae is a senior business strategist at A Business Owner, with 8+ years helping US SMBs scale via email marketing, financial planning, and AI operations. Method: vendor pricing analysis, campaign benchmarks, and operator interviews. Author of 1,566 business guides since 2022.