I’m delighted to announce that the 2022 Stackies: Martech Stack Awards are now open up for entries for the up coming 8 months — right up until midnight Pacific on Friday, April 29. There is no fee to enter. In fact, for just about every qualified entry, we — this 12 months, the awards hosts are myself from chiefmartec.com and Frans Riemersma from MartechTribe — will donate $100 to a worthy lead to. A lot more on that in a little bit.
But 1st, what are The Stackies, you question? And why really should you enter them?
The Stackies are a person the most academic awards program in internet marketing. Just about every calendar year, dozens of companies enter a 16×9 slide that visualizes their “marketing stack” — the collection of martech software package they use — and how they believe about its construction. We then publish them all, ungated, for everybody in marketing to discover from these examples.
Above 7 several years, this has produced a assortment of hundreds of marketing stacks — see stacks from 2015, 2016, 2017, 2018, 2019, 2020, and 2021 — that have aided tens of hundreds of entrepreneurs greater recognize advertising and marketing know-how programs.
In addition to aiding the promoting local community, individuals in The Stackies:
- Explore the scope and construction of their marketing and advertising stack
- Build a terrific slide to demonstrate their stack to stakeholders
- Reward their martech vendors with recognition in their stack
- Bring in internet marketing talent to do the job with their stack
- Advertise their brand throughout the marketing and advertising industry
- Raise cash for charity (we donate $100 for each and every qualified entry)
To participate, produce a 16:9 slide that illustrates the way you conceptualize your advertising stack — the diverse resources you use, but much more importantly, how you assume about the way they suit collectively.
It does not have to be a fancy function of artwork (even nevertheless some entries are). Basically sharing the composition and essential group of your stack is an immensely valuable contribution to the group. We all study from the collective designs that emerge.
You can produce your slide in PowerPoint, Google Slides, or any other program. Just export the remaining slide as a 1600×900 pixel JPG, PNG, or GIF image or a 16:9 PDF.
Upload your slide here before midnight PST on Friday, April 29, 2022.
There’s no fee to enter. In reality, for just about every certified entry (e.g., a significant stack slide), we donate $100 to charity. Formerly, we’d supported companies this sort of as Women Who Code and COOP Occupations to assistance expand range in complex internet marketing roles. Having said that, under the instances this 12 months, we have decided to make the donations to the Global Rescue Committee, up to a full of $10,000, to assist assistance refugees from the conflict in Ukraine.
Right after gathering all the entries, we will publish a deck of all stacks and host a celebratory on-line awards ceremony on Tuesday, Might 3. (Far more information about what will be going on that day in my future post.)
Thank you in advance to those people of you who take part and share your stack with the martech local community!