How We Helped a Management Consulting Firm Build Thought Leadership
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This article was co-authored by Natalie Botkins and Paulette Squicimari.
MEADE, a administration consulting firm, features steering to aid electronic, inventive, and experiential internet marketing companies scale their efficiency and realize growth. On a quest to cement himself as a considered chief in the place, MEADE founder and CEO Jeff Meade started off operating with Impact & Co.
To make improvements to brand name consciousness and advance his believed leadership, Impact & Co. worked alongside Jeff to develop and execute an efficient material promoting approach.
Following we implemented a information technique, which includes look for-optimized guest-contributed content material, MEADE was in a position to see some remarkable results.
Jeff labored with Impact & Co. for two a long time, and through that time, we posted 14 guest posts in 10 leading publications in his marketplace. His articles or blog posts have amassed tens of hundreds of shares throughout Facebook, Twitter, and Pinterest, and his articles has a social access of extra than 6 million.
Just within the previous 12 months, we’ve seen these enjoyable wins:
• Jeff’s guest posts have been posted in the likes of Entrepreneur, Harvard Company Critique Ascend, and Advert Age.
• Jeff’s Harvard Business Critique Ascend report has generated extra than 32,000 social shares.
• A guest post published in Entrepreneur has garnered far more than 6,600 shares, and sales opportunities usually point out this posting when communicating with MEADE.
• In general, the articles we have designed together: